Content Strategy in the Age of AI
Amy Balliett
Build an AI-supported content strategy, covering audience and competitive research, creative briefs, branding, storyboards and visual production
Compare AI courses for audience research, positioning, campaign planning and marketing strategy.
480 courses in this collection
Amy Balliett
Build an AI-supported content strategy, covering audience and competitive research, creative briefs, branding, storyboards and visual production
Akshaye Madhok, Avneet Janakiram
Apply a five-stage AI copywriting workflow from brief through editing, using ChatGPT for ideation, Gemini for research and brand-voice controls
Oxford Learning Lab
Study a structured market-research process with an explicit ChatGPT prompt unit for collecting public data, personas, competitors and market opportunities
Serkan Sandikcioglu, Daniel Egger
Use ChatGPT to define market boundaries and competitors and create a research report, then connect findings to funnel metrics and budget planning
Anieno Adeyemi
Use ChatGPT to plan campaigns and calendars, refine buyer personas and draft social content, advertisement copy and email sequences
Start-Tech Trainings, Start-Tech Academy
Use Gemini for advertising, blogs, emails, social calendars, personas, SWOT analysis and Google Ads, including marketing workflows in Docs, Slides and Sheets
Anton Voroniuk
Research audiences and markets, build a brand voice and create, repurpose and check social media assets with AI, overlaps the creator's content courses but emphasizes social strategy and multiformat execution
Dekker the Marketer, Jyra Galosmo, Neelisha Singhal
Study broad market research with a specific ELSA AI exercise for buyer personas, ideal customer profiles, segmentation and targeted messaging
Swati Shrivastava
Apply the provider's AIMM-X framework and generative tools to marketing plans, market analysis, personas, scoring, display ads, emails and analytics
Anton Voroniuk
Use ChatGPT for SEO strategy, technical SEO, keyword research, content, link building and competitor analysis, including limitations of AI use
A Sabra
Develop research and site structure and use AI in a content-writing workflow intended for AI search citation, ranking and citation outcomes are unverified
Victor Martinez
Use Gemini to search and validate market information and NotebookLM to process complex sources, then develop questionnaires and a customer-centered value proposition
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