AI Marketing Courses

Marketing focus

Digital Marketing and Artificial Intelligence microcredential

Consumer behavior, AI customer journey, SOSTAC planning, service design, 7Ps, adoption/governance

Nottingham Business School · FutureLearn

Inside the course

What you’ll cover

Consumer behavior, AI customer journey, SOSTAC planning, service design, 7Ps, adoption/governance

Audience and starting point

Basic digital marketing. Internet computer. No paidAI subscriptions required

Practice and assessment

Practice: 2000-word assessed report. Formative assessment and tutor-marked work advertised

Access and subscriptions

On demand. Join by2027-07-31. Next future assessment2027-02-01. Sep7 2026 is past

Certificate or credential

10 UK level7 credits after successful assessment. Formal completion certificate

Learning decision: Frame an audience or offer question; make An evidence-based campaign brief; check Sources, assumptions and a next test.
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.

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Related tasks, tools and formats. Check the differences before choosing.

Marketing focus

Microcredential: AI in Marketing Practice

NZIE Digital Marketing School

Learners document AI workflows for content, research and campaign planning, explain decision rationale, apply brand-standard/quality/accuracy checks, integrate workflows into marketing and address risk/governance

Seven weeks with a two-hour Wednesday live-online session, plus an advertised four to six hours of guided applied work each week. These are contact hours and weekly effort, not recorded-video runtimeNZD 980 · NZD 980English
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Marketing focus

Enhancing Customer Insights with Generative AI

Coursera

Four modules follow a distinct market-research-to-planning arc: GenAI in market research/consumer behavior, big-data preprocessing, cleaning and visualization using a Nike case, then a customer-insights strategy hands-on activity and…

Published estimated study commitment: 3 hours to complete. Flexible, self-paced schedule. Study estimates are distinct from total video runtimeCheck current priceEnglish
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Marketing focus

AI for Marketing

University of Zurich Executive Education

Assess AI tools and initiatives across the customer journey, design GenAI assistants for CRM, and address governance and ethics in marketing applications

Time: ask the providerCheck current priceEnglish
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