Four units cover AI/e-marketing concepts, machine learning, NLP and predictive analytics plus SEO applications, AI-assisted content planning/creation and social analytics, ad targeting and customer interaction, and…
CUHK School of Continuing and Professional Studies (CUSCS) · Provider website
Four units cover AI/e-marketing concepts. Machine learning, NLP and predictive analytics plus SEO applications. AI-assisted content planning/creation and social analytics, ad targeting and customer interaction. And AI-personalized/automated email, CRM/data analysis, ethics and future trends. Stated outcomes include applying AI to social/search marketing, strengthening content and data analysis, and optimizing email/CRM
Access and subscriptions
Direct course page and course-search result display Enrol Now, but the direct page also lists a 2026-09-23 registration deadline and 2026-10-06 start date. Late entry/access was not tested
Dates and sessions
Start date 2026-10-06. Tuesday 19:00–22:00. 4 sessions. Individual later session dates are not listed
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.
The 12-module plan includes AI foundations, digital law/privacy, online search, AI content marketing, AI e-commerce strategy, AI CRM/email marketing, AI automation and agents, marketing/sales in the AI era, AI growth marketing, and an…
Applied project is a digital-marketing plan for each participant’s business/project, built through practical tasks: AI-assisted baseline diagnostic, objectives, market/competitor and audience profiling, AI-supported channel strategy…
Page labels total duration 29 hours (28h training + 1h mentoring). Its schedule lists seven 4-hour group dates (28h), while narrative says 8 group-training sessionsEUR 675 · €675 member / €750 non-memberAsk about teaching language