Marketing Digital 5.0 - Potencie o seu Negócio com Inteligência Artificial
Applied project is a digital-marketing plan for each participant’s business/project, built through practical tasks: AI-assisted baseline diagnostic, objectives, market/competitor and audience profiling, AI-supported channel strategy…
AEP (Associação Empresarial de Portugal) · Provider website
Applied project is a digital-marketing plan for each participant’s business/project, built through practical tasks: AI-assisted baseline diagnostic. Objectives, market/competitor and audience profiling. AI-supported channel strategy matrix. Monthly editorial calendar and social-post plan. AI-generated/optimized blog, video, email and social content with SEO. Google/Meta ad set using AI targeting, creatives and A/B variants. Predictive campaign analytics/dashboard. AI-personalized email nurture/automation. And an automated e-commerce sales funnel with recommendation/chatbot use. One-to-one mentoring validates and adapts the plan. Page says 8 practical group sessions, but lists seven dated 09:00–13:00 sessions
Practice and assessment
Practice: The applied project builds a digital-marketing plan for the participant’s business through baseline diagnosis, audience/competitor analysis, channel strategy, editorial planning and campaign measurement. Schedule text has a 7-date/8-session conflict
Access and subscriptions
Scheduled course began 2026-09-22 and is underway at capture. Page lists final session 2026-10-09 and an inscription link. Late entry/access is unknown
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.
Five-day broad AI-marketing certificate: (1) AI marketing foundations, target/trend/sentiment research, profiling/journey/segmentation, prompt and strategy, (2) AI SEO keyword clusters/on-page analysis, funnels, lead magnets, social…
The 12-module plan includes AI foundations, digital law/privacy, online search, AI content marketing, AI e-commerce strategy, AI CRM/email marketing, AI automation and agents, marketing/sales in the AI era, AI growth marketing, and an…