AI Marketing Courses

Marketing focus

Marketing Analytics: Predicting Customer Churn in Python

Dedicated Telco Churn workflow: exploratory analysis, feature selection/engineering, supervised scikit-learn prediction, train/test split, confusion matrix and accuracy/precision/recall/ROC-AUC/F1, tuning and feature importance

DataCamp · DataCamp

Inside the course

What you’ll cover

Dedicated Telco Churn workflow: exploratory analysis, feature selection/engineering, supervised scikit-learn prediction, train/test split, confusion matrix and accuracy/precision/recall/ROC-AUC/F1, tuning and feature importance

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The official provider listing offers an online course entry point. Sign-in, enrollment, checkout and learner access were not tested

Learning decision: Frame one business question; make A report with an interpretation; check Data quality, uncertainty and competing explanations.
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.

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Marketing focus

Supervised Text Classification for Marketing Analytics

University of Colorado Boulder

Practical workflow defines a codebook and gold labels, constructs a feature matrix, trains an elastic-net text classifier, then validates on held-out data using metrics and learning curves, Python/scikit-learn/TensorFlow are listed

Four modules. Coursera estimates two weeks at ten hours per week. Three assignmentsCheck current priceEnglish
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Marketing focus

Supervised Learning and Its Applications in Marketing

O.P. Jindal Global University

Python/scikit-learn supervised workflows include marketing-engagement prediction, product recommendation, three-month customer lifetime value, neural-network churn prediction and model deployment

12 modules and 36 assignments. Coursera estimates two weeks at ten hours per weekCheck current priceAsk about teaching language
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Marketing focus

Predicting CTR with Machine Learning in Python

DataCamp

Builds click-through-rate prediction from advertising data: feature creation, classification/decision trees, cross-validation, regularization, random forests and grid-search tuning, evaluates predictions against ad-spend ROI

Intermediate. About four hours, 15 videos and 57 exercisesCheck current priceAsk about teaching language
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