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Six-month, 30-ECTS broad digital-marketing qualification with a dedicated AI/automation module (AI personalization, segmentation/recommendations, marketing automation, chatbots/conversational marketing, predictive analytics, AI ad…
Münchner Marketing Akademie · Provider website
Six-month, 30-ECTS broad digital-marketing qualification with a dedicated AI/automation module (AI personalization, segmentation/recommendations, marketing automation, chatbots/conversational marketing, predictive analytics, AI ad optimization and automated social planning) plus AI-related SEO integration. The full curriculum also covers content/e-commerce, digital fundamentals, SEO/SEA, social, analytics, privacy, UX and project management. Learners complete a practical project using real data, developing a roadmap and validating an AI strategy for their own organization or a fixed case
Future start and available label
2027-01-26 to 2027-07-26. 2027-04-27 to 2027-10-27. 2027-09-21 to 2028-03-21. 2027-11-30 to 2028-05-30
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