Two modules cover predictive analytics, real-time optimization, NLP and neural networks, then AI market research, customer segmentation, copywriting, email personalization, social scheduling and strategy optimization
Davidson College · edX
Listed level: Beginner — explicitly published in the course metadata
Two modules cover predictive analytics, real-time optimization, NLP and neural networks, then AI market research, customer segmentation, copywriting, email personalization, social scheduling and strategy optimization
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The 12-module plan includes AI foundations, digital law/privacy, online search, AI content marketing, AI e-commerce strategy, AI CRM/email marketing, AI automation and agents, marketing/sales in the AI era, AI growth marketing, and an…
Two modules apply GenAI to blogs, ads, social/video, personalization and email, audience targeting, A/B tests, predictive analytics, sentiment and campaign optimization, with applied case studies
Two modules, about five hours and eight assignmentsCheck current priceEnglish