Generative AI for Marketing: Advanced & Responsible
Five modules apply zero/few-shot learning, transfer learning and retrieval-augmented generation to marketing content, product descriptions, personalized campaigns and micro-targeted engagement, ethics and governance are included
Five modules apply zero/few-shot learning, transfer learning and retrieval-augmented generation to marketing content, product descriptions, personalized campaigns and micro-targeted engagement. Ethics and governance are included
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Three modules apply GenAI to channel content, images/video, personalized campaigns, KPI analytics and marketing strategy, then sales forecasting, CRM/churn, lead generation, cross-sell/up-sell and ethics, includes product…
Three modules, about one week at ten hours/week. 17 assignmentsCheck current priceEnglish
Six modules apply GenAI to digital advertising, SEO/keyword research and technical audits, multi-format content, e-commerce/product descriptions and personalization, email copy/campaigns, then responsible-use considerations and a final…
Course JSON-LD PT17H4M42S across six modulesCheck current priceEnglish
Hands-on generative-AI work for marketing copy, ads, social-media management, SEO keyword generation and visual content, copyright and responsible use are included
Time: ask the providerSGD 680 · SGD 680 plus 9% GSTAsk about teaching language