AI Marketing Courses

Marketing focus

Advertising in the Age of Generative AI

Two modules apply generative AI to brand identity and logo creation. Learners formulate a brand-essence statement for a case brand, generate a logo, and consider responsible AI use in brand work

University of Virginia Darden · Coursera

Listed level: Beginner — explicitly published in the course metadata

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What you’ll cover

Two modules apply generative AI to brand identity and logo creation. Learners formulate a brand-essence statement for a case brand, generate a logo, and consider responsible AI use in brand work

Audience and starting point

Selected requirements in the publisher course metadata: “Prior knowledge of AI and Marketing is recommended, but not required”. Current accounts, software and full prerequisites require the provider page

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Learning decision: Frame an audience or offer question; make An evidence-based campaign brief; check Sources, assumptions and a next test.
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.

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AI for Copywriting

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Two one-week modules: evaluate digital-copy principles and work with AI copy tools, use basic/advanced prompts for blogs, websites and email newsletters, and create a mini-portfolio of persuasive AI-assisted copy that is socially…

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Marketing focus

Generative AI in Marketing

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Two modules apply GenAI to blogs, ads, social/video, personalization and email, audience targeting, A/B tests, predictive analytics, sentiment and campaign optimization, with applied case studies

Two modules, about five hours and eight assignmentsCheck current priceEnglish
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