Personalization, segmentation/send-time prediction, GA4/UTM/CRM attribution, holdouts, 90-day lifecycle and dashboards
Audience and starting point
Advanced. CRM/email marketers, analysts andgrowth
Practice and assessment
Practice: 17 assignments. Includes AI-enhanced email system, 90-day flow, dashboard and insight presentation
Access and subscriptions
Self-paced. Part of Email Marketing Mastery specialization
Certificate or credential
Shareable career certificate
An original example for comparing learning plans. Ask whether the course teaches this task, includes practice and offers feedback; the diagram does not describe a provider’s course.
Five-day broad AI-marketing certificate: (1) AI marketing foundations, target/trend/sentiment research, profiling/journey/segmentation, prompt and strategy, (2) AI SEO keyword clusters/on-page analysis, funnels, lead magnets, social…